The e-marketing suite is the marketing CRM system for culture and tourism in DACH. With features developed for and with industries, the e-marketing suite has all the features needed to carry out efficient cultural and tourism marketing.
Interfaces to relevant industry systems enable automated data integrations — so that marketing specialists can concentrate on what they are strong at: communication!
Since the GDPR, it's been clear that marketing needs consent. Whether email, SMS, post or app — no communication without consent. But manage consents, remain GDPR-compliant and at the same time respond flexibly to customer requirements? That can get complicated.
It's easy with the e-marketing suite: manage, automatically or manually, individual consents for every platform — from app, email to SMS. This keeps your marketing legally secure for every channel.
With the export function of the E-Marketing Suite, your data can be used for many other systems. Excel, Word or BI systems — you choose the target format that you need. But that's not all: You decide for yourself which fields should be included in the export. That means you get exactly the information you need, in the form you want.
And with individually created export templates, the process is even easier. Whether it's serial letters, vCards or detailed lists — everything is available to you with just one click. This makes your data export smart, efficient and tailored exactly to your needs.
Each email is perfectly tailored to the individual needs of your consumers — for maximum relevance and engagement.
Store and manage all of your customer data in one place for one 360 degree view of your audience.
Make informed decisions with detailed reports and analysis in real time.
Use the full power of the e-marketing suite by seamlessly connecting to your existing systems and tools.
Automate repetitive marketing tasks and processes for greater efficiency
Integrate email, SMS, and social media for a comprehensive marketing strategy.
Make sure all of your data is managed securely and in compliance with data protection regulations.
Segment your customers and prospects based on their interests, behavior, and demographics.
With the E-Marketing Suite, you can analyse your campaigns and interactions individually, as here based on the distribution of donations by federal state. Regardless of whether you want to look at regional differences or other details — EMS provides you with precise and tailor-made insights to make your actions even more targeted. This is how you make your marketing measurable and control it with data instead of gut feeling!
When we launched the e-marketing suite at Wilken 20 years ago, we were pioneers. Our solution became known as a practical and targeted marketing CRM system. Our consistent customer focus has always been the basis for everything we do. Under the name starmate, the next generation will be relaunched in 2025 and raised to a completely new level.
With starmate, we will also be able to reach new galaxies in the areas of e-marketing and customer experience management in the future and in the long term. Starmate is our vision of respectful, high-quality communication on equal footing between brand and consumer. Determined and visionary, we are taking this path consistently and together with our customers towards a more digitally humane and bright future.
Email communication offers personalized customer loyalty and exchange of information. Live chats provide instant support on the website. Webinars interactively inform and engage customers. E-commerce records shopping behavior and product preferences
Events such as theatre visits, concerts, events, trade fairs, conferences and product demonstrations enable personal meetings with customers. Visits to exhibitions promote customer interactions in physical locations. Telephone communication through service lines, customer service and follow-up calls offers personal interactions.”
Videos of events, presentations, concerts, product demonstrations, tutorials and customer stories. Podcasts with discussions on relevant topics and interviews with experts. Interactive content such as games, surveys, and quizzes for customer engagement and entertainment.
Forums and discussion groups provide platforms for customers to ask questions, share ideas, and provide feedback. Customer clubs, bonus or membership programs offer exclusive offers and rewards for engaged customers. Crowdsourcing enables customers to be involved in product development and idea generation.
Improved customer loyalty: Strengthen the relationship with your customers through personalized communication.
High deliverability: Secure delivery of your emails through certified delivery processes.
Better target group targeting: Reach your customers with the right messages at the right time.
.jpg)
.png)
Bludenz Alpine Region Tourism | Appenzellerland Tourism | Bad Zurzach Tourism | Basel Passenger Shipping | Bavarian Radio | Bergson Kunstkraftwerk | Berliner Festspiele | Bernhard Theater | Bodensee-Vorarlberg Tourismus GmbH | Bosch BKK | Bregenz Tourism & City Marketing | Bregenzerwald Tourism | BRMedia Service |Bühnen Bern | CITAV... and many more.