The E-Marketing Suite is a CRM system designed specifically for the cultural and tourism industries in the DACH region. With features developed for and with industry experts, the E-Marketing Suite is equipped with all the necessary tools to execute efficient cultural and tourism marketing.
Interfaces to relevant industry systems enable automated data integrations — so that marketing specialists can focus on what they are strong at: communication!
Since the GDPR went into effect, it's been clear that marketing requires consent. Whether it's email, SMS, traditional mail, or an app, no communication is allowed without consent. But how can you manage consents, remain GDPR-compliant, and respond flexibly to customer requirements? That can get complicated.
The E-marketing Suite makes it easy. Manage individual consents automatically or manually for every platform, from apps to emails to SMS. This keeps your marketing legally secure for every channel.
The export function of the E-Marketing Suite allows you to use your data in many other systems. Whether it's Excel, Word, or BI systems, you can choose the target format you need. Additionally, you can select exactly which fields should be included in the export. This ensures that you receive precisely the information you need in the desired format.
With individually created export templates, the process becomes even easier. Whether you need serial letters, vCards, or detailed lists, everything is available with just one click. This makes your data export smart, efficient, and tailored to your exact needs.
Each email is tailored to the specific needs of your consumers for maximum relevance and engagement.
Get a 360-degree view of your audience by storing and managing all your customer data in one place.
Base your decisions on detailed reports and access real-time analytics.
Take advantage of the full power of the E-Marketing Suite by integrating it seamlessly with your existing systems and tools.
Maximize efficiency by automating recurring marketing tasks and repetitive processes.
Integrate email, SMS, and social media for comprehensive execution of your marketing strategy.
Securely manage all your data in compliance with data protection regulations.
Create customer and lead segments using interest, behavior, and demographic data.
With the E-Marketing Suite, you can analyze your campaigns and interactions individually. For example, you can examine the distribution of donations by federal state. Whether you want to identify regional differences or other details, the EMS provides precise, customized insights to help you target your campaigns more effectively. This allows you to base your marketing on data instead of gut feeling!
Twenty years ago, when the E-Marketing Suite was launched at Wilken, it was pioneering. It became known as a practical, targeted marketing CRM solution. A consistent customer focus has always been the basis for everything we do. The next generation will be relaunched in 2025 and raised to a completely new level under the name starmate.
starmate is perfectly positioned to continue expanding into new galaxies of e-marketing and customer experience management. It promotes a vision of appreciative, high-quality, equal-footing communication between brands and consumers. Together with our customers, we are determined and proactive in pursuing this path toward a more digitally humane and bright future.
Email communication offers personalized customer loyalty and exchange of information. Live chats provide instant support on the website. Webinars interactively inform and engage customers. E-commerce records shopping behavior and product preferences
Events such as theatre visits, concerts, events, trade fairs, conferences and product demonstrations enable personal meetings with customers. Visits to exhibitions promote customer interactions in physical locations. Telephone communication through service lines, customer service and follow-up calls offers personal interactions.”
Videos of events, presentations, concerts, product demonstrations, tutorials and customer stories. Podcasts with discussions on relevant topics and interviews with experts. Interactive content such as games, surveys, and quizzes for customer engagement and entertainment.
Forums and discussion groups provide platforms for customers to ask questions, share ideas, and provide feedback. Customer clubs, bonus or membership programs offer exclusive offers and rewards for engaged customers. Crowdsourcing enables customers to be involved in product development and idea generation.
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Improved customer loyalty: Strengthen the relationship with your customers through personalized communication.
High deliverability: Ensure your emails are delivered securely through certified delivery processes.
Better target group targeting: Reach your customers with the right messages at the right time.
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Bludenz Alpine Region Tourism | Appenzellerland Tourism | Bad Zurzach Tourism | Basel Passenger Shipping | Bavarian Radio | Bergson Kunstkraftwerk | Berliner Festspiele | Bernhard Theater | Bodensee-Vorarlberg Tourismus GmbH | Bosch BKK | Bregenz Tourism & City Marketing | Bregenzerwald Tourism | BRMedia Service |Bühnen Bern | CITAV... and many more.