This box marks features available exclusively in starmate. All other features are already available in the E-Marketing Suite (EMS) and will also be available in starmate professional in the future. starmate is the software relaunch of EMS, combining proven functionality with a modernized technical foundation and new features. starmate starter is currently in beta. (Updated: 23.03.2026).
Using profiled data sets enables genuine content individualization that goes far beyond simply personalizing the salutation.
The solution ensures an efficient workflow. We safeguard the optimal deliverability and reputation of your communication campaigns.
Implementation of AI algorithms for automatically optimizing content, send times, and subject lines. Your communication gets smarter on its own.
Our automation, personalization, and individualization features are built on the latest technology standards. We help you define the role of email within your multichannel mix.
Conversion: The newsletter was sent. The contact completed the ticket purchase.
After the visit: A post-visit mailing with highly individualized content was sent.

Whether GMX, web.de, or Telekom: with starmate, your newsletters never land in the trash again. Certification by the Certified Senders Alliance ensures the deliverability of your email campaigns with every email provider.
Meaningful data is the foundation of personalized email communication. Dynamic profiling continuously feeds your stored contacts' profiles with valuable, comprehensive data — creating a data foundation capable of far more than a personalized greeting.
Not quite sure what your newsletter subscribers need right now? Find out with advanced A/B testing (multivariate testing) and optimize your email campaigns accordingly.

By intelligently matching content to contacts, the system ensures that every recipient gets exactly the information that's relevant to them – whether that's a special offer tailored to their purchase history or a service notice about a service they use. Combining starmate's technical capabilities with support from the starmate consultants makes it possible to shift from mass communication to genuine one-to-one dialogue – so you send the right content at the right time to the right person.